Over time philanthropy has contributed greatly to the maturation of integrative medicine/oncology clinical programs. This is especially true within the academic medical center setting, and has had a profound effect on the growing consumer base of integrative medical services and natural products—an industry now estimated at over $50 billion annually. Philanthropic leaders with a passion…
If you are up and running with your new blog strategy, then you are on your way to creating a bevy of interesting, relevant content around integrative medicine services and your center’s brand. Creating great content is a important start, but now you’re ready for your content to be noticed and read more widely.
This is the second post in a series of three Why Your Blog Strategy is So Important How to maximize readership of your blog content In my last post I discussed why it’s so important for providers of integrative medicine services to create a smart, sustainable blog strategy. The majority of centers do not have…
This is the first post in a series of three Creating a Sustainable Blog Strategy for Your Integrative Center How to Maximize Readership of your Blog Content Each week FON studies a number of Web sites for clients of various types and sizes that provide integrative medicine services. We focus on four primary areas: design,…
If your center provides conventional or integrative oncology care with medical oncologists on staff, or otherwise offers supportive cancer care services across a spectrum of interventions—i.e., nutritional support, exercise physiology, mindfulness-based stress reduction techniques, acupuncture and psychosocial counseling—you should attend at the Eighth International Conference of the Society for Integrative Oncology (SIO), November 10-12, 2011…
Simply put, a live presentation is and always will be the most powerful communications medium. Nothing touches people like a live experience. Whether it’s sports, music or … yes, even medical information—participation in a live setting is often more engaging than seeking the same entertainment or information from a book, CD, television or the Web….
Glenn Sabin’s unique perspective on the Atlantic piece, The Triumph of New Age Medicine by David H. Freedman, and the debate that has followed in its wake.
If your integrative medicine center or clinic does not have a content creation and delivery strategy, now’s the time to start planning. Consumers interested in a patient-centered approach to their health spend quite a bit of time learning about preventive medicine and general wellness. When they or their family members face a health challenge, they…
Most integrative medicine clinics and centers do a poor job communicating to their patients and prospective patients about the evidence surrounding their clinical interventions. While it’s accurate to say that the science base for integrative medicine is a mere fraction of that for conventional interventions and pharmaceuticals, the amount of quality research and positive outcomes…
Integrative oncology research and discussions will be featured prominently during the ASCO 2011 Annual Meeting this weekend in Chicago, with several presenters among Society for Integrative Oncology leadership. After many years advocating for integrative oncology research to be presented at the meeting, I am pleased to note that evidence-based complementary interventions are becoming part…
about glenn sabinGlenn Sabin is a 21-year cancer “thriver” who created a comprehensive, integrative oncology approach to achieve a complete pathological remission of his chronic lymphocytic leukemia—considered an “incurable” disease—without conventional intervention. A staunch proponent and leader in the area of integrative medicine, Glenn is a board member of the Society for Integrative Oncology and has a special interest in evidence-based integrative cancer care and the scientific exploration of whole systems protocols through well-designed clinical studies implemented in academic settings.